Bachelor of Applied Hospitality & Tourism Management Level 7

Research Methods for Business Students

Research Methods for Business Students

Research Methods for Business Students has been fully revised for this seventh edition and continues to be the market-leading textbook in its field, guiding hundreds of thousands of student researchers to success in their research methods modules, research proposals, projects and dissertations. So, if you're thinking ...'How do I choose my topic?' 'I'm confused by all these different philosophies' 'I need to collect my data; what do I do first?'...
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Tourism Management

Tourism Management

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9780730335580
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Accounting Essentials for Hospitality Managers

Accounting Essentials for Hospitality Managers

For non-accountant hospitality managers, accounting and financial management is often perceived as an inaccessible part of the business. Yet having a grasp of accounting basics is a key part of management. Using an 'easy to read' style, this book provides a comprehensive overview of the most relevant accounting information for hospitality managers. It demonstrates how to organise and analyse accounting data to help make informed decisions with...
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Hospitality Strategic Management: Concepts and Cases

Hospitality Strategic Management: Concepts and Cases

Updated to include the current models, theories, and hospitality practices, Hospitality Strategic Management: Concept and Cases, Second Edition is a comprehensive guide to strategic management in the international hospitality industry. Author Cathy A. Enz uses the case study approach to cover current topics such as innovation, entrepreneurship, leadership, ethics, and franchising. Eight full case studies with exhibits and documents address the...
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